Marketing Resources
We've gathered some recommendations for you! In most cases these are companies that we've used or one of the many designers we come in contact with recommended. Check back often as we will always post new listings and down the road hope to expand this area with some really robust and helpful information!
Online PrintingThe great thing about this company is how fast their turnaround is and how many different products they offer. Business cards, notepads, hangtags, door hangers...you name it, they've got it. For those of you wanting to print a catalog their booklets are the best deal. From 8 - 48 pages in two sizes you can't beat their pricing. I've used them twice and have been pleased with the quality both times.
greenerprinter.com
I haven't had a chance to use them yet but they are eco-friendly use recycled papers, soy based inks and are a green certified company. I plan on ordering some things for my new Mt. Kisco store so I'll let you know!
modernpostcard.com
I love this company. Their products are so cute, great quality, and you can customize their products to suit your brand. The mini cards make great hang tags or mini business cards that you can pass out all over the place and now they offer full size business cards that allow you use multiple images on different cards. This is a great site for someone who wants to do some creative packaging.
Packaging
mrtakeoutbags.com
One evening Viviana and I were searching for fun ideas for gift box packaging for Beehive. We found this site and lo and behold the bagel boxes were perfect for us! Lots of great ideas for packaging.onlinelabels.com
Need a label? Round, oval, in bright orange, for jars...the list goes on! Check out onlinelabels.com for printer ready (your) sheets of labels. Choose your stock (matte, glossy, recycled, craft, gold....) and download a template to begin designing your dream packaging!
Tools
Adobe Photoshop Elements
http://www.adobe.com/products/photoshopelwin/?promoid=BPDEM
The best investment you can make is a good to great digital camera and Photoshop Elements. You don't really need the full version and Elements at just under $100 has everything you need. You can download it for a 30 day trial and see if you can master how to resize and digitally manipulate your product photos. The better photos you take, the better to entice those online customers! There's a little learning curve but nothing that a little time one-on-one with your computer can't fix. Or think about taking a class at a local camera store!